The use of Facebook technologies in Hospitality curriculum on an experiential platform for a new generation of students
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Emerald Group Publishing
Abstract
The purpose of this paper is to examine the applications of the social networking software, Facebook, currently practiced by “expert user” faculty teaching within a Malaysian Higher Education Hospitality Diploma programme. Of particular interest is whether the faculty experiences with Facebook reveal its functional appropriateness for use on an experiential learning platform. The aim is also to prompt further research and experimentation with the medium on teachers and students.
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Harris, C.W. (2012) The use of Facebook technologies in Hospitality curriculum on an experiential platform for a new generation of students. Asia-Pacific Journal of Marketing and Logistics. 24:5, 805-825. doi: 10.1108/13555851211278385/full/html
