The use of Facebook technologies in Hospitality curriculum on an experiential platform for a new generation of students

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Emerald Group Publishing

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The purpose of this paper is to examine the applications of the social networking software, Facebook, currently practiced by “expert user” faculty teaching within a Malaysian Higher Education Hospitality Diploma programme. Of particular interest is whether the faculty experiences with Facebook reveal its functional appropriateness for use on an experiential learning platform. The aim is also to prompt further research and experimentation with the medium on teachers and students.

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Harris, C.W. (2012) The use of Facebook technologies in Hospitality curriculum on an experiential platform for a new generation of students. Asia-Pacific Journal of Marketing and Logistics. 24:5, 805-825. doi: 10.1108/13555851211278385/full/html

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William Angliss Institute is the Government endorsed specialist training provider for the foods, tourism, hospitality and events industries. Over more than 85 years we have earned a strong global reputation for the delivery of innovative higher education, training solutions and consultancy services to clients across Australia and abroad. Read more...