Travelling with food intolerances: An exploratory study

Abstract

‘Food intolerances’ is a growing market, one which has been relatively untapped into by the Tourism and Hospitality industries. Although limited information is available on the number of people affected by such conditions, it is estimated to be approximately 10% of Australia’s population alone. This study, which forms part of a Ph.D., will investigate the implications for those diagnosed with various types of ‘food intolerances’, including Fructose Malabsorption, Lactose Intolerance and Coeliac Disease when travelling. This will be done through using a qualitative approach. This paper provides an overview of some of the key themes identified in the literature which relates to the implications of food intolerances, allergies and Coeliac Disease. Based on the research findings, this study will provide recommendations on how the tourism and hospitality industries can cater and better promote themselves as meeting the needs of this continually increasing market.